Who is sweetest day invented for

That first long, grey winter coupled with an early and unfortunate discovery that fried sauerkraut balls are not hushpuppies helped me realize that I wasn't in Dixie anymore. The problem with Sweetest Day is that it has a severe inferiority complex. In spite of the effort, however, the first Candy Day—October 14, —was a flop. Local promotions did gain a little traction in Cincinnati, but the success was short-lived.

After preparations were nearly complete for the October 6, celebration, the promotion was abruptly halted when Herbert Hoover, head of the U. Legend has it Herbert Birch Kingston, a candy company employee at the time, wanted to bring happiness and the feeling of inclusion to the lives of those who were often forgotten by family and friends.

The year after the holiday was established, The Plain Dealer ran a full-page editorial chronicling the origin of the day:. Public domain image retrieved from Wikipedia. In the early s, movie stars and other celebrities jumped on the idea and began doing their own form of candy distribution.

Sweetest Day, observed on the 3rd Saturday in the month of October has its origin in Cleveland in , during the Great Depression.

At present the holiday is primarily celebrated in the Midwestern U. About 60 years ago, Herbert Birch Kingston, a Cleveland man and a candy store employee felt that the city's orphans and shut-ins were often being overlooked and neglected. To instill in them a sense of being cared for, he distributed small gifts and candy to those who had fallen on hard times, with the help of his friends and neighbors, on a Saturday in October.

Sweetest Day The Original Meaning October 04, This day is not just a Valentines day in October, it started out as a very different kind of holiday-one we need now, more than ever! Who is it in your life that does nice things for you and deserves a Fowler's chocolate treat? Quick Shop. Add to Cart. Type of Chocolate Milk Chocolate.

Beloved Buffalo candy-maker closed its factory and stores.